It is a form of advertising that uses physically printed media, such as magazines and newspapers, to reach consumers, business customers, and prospects.
Outdoor
Outdoor advertising, also known as out-of-home media or outdoor media, is advertising that reaches the consumers while they are outside their homes.
Online
Coordinated marketing effort to reinforce or assist with a business goal using one or more social media platforms. Campaigns differ from everyday social media efforts because of their increased focus, targeting, and measurability.