Saroja Multi Speciality Hospital
Saroja Multi Speciality Hospital: A Comprehensive Branding and Marketing Strategy by Witsow
Saroja Multi Speciality Hospital in Kerala partnered with Witsow, one of the leading branding companies in Cochin, to revamp their branding activities and create effective marketing materials. Our team at Witsow conducted extensive research to develop targeted marketing materials tailored for the healthcare industry, including brochures, flyers, photos, and more.
We crafted a branding strategy that aligned with the practices and values of the hospital and its doctors. The strategy began with traditional marketing approaches such as newspaper ads and banners, laying the foundation for a strong local presence. As the campaign progressed, we transitioned to digital marketing strategies to broaden their reach and engagement.
One of the most challenging aspects of this project was the rebranding of Saroja Multi Speciality Hospital. The hospital wished to retain their existing logo while introducing a typography that symbolized a brand rebirth. Our team, known for being among the best logo designers in Kerala, successfully managed this delicate balance, giving the brand a refreshed identity without compromising its established recognition.
This project was a valuable experience for Witsow, a top branding agency in Kochi, showcasing our ability to blend traditional and modern marketing techniques to meet the unique needs of a healthcare institution.
